Tribes: we need you to lead us
  1. Book Title:Tribes: we need you to lead us
  2. Author Name:Seth Godin
  3. Catalog Link
  4. Discussion Resources

Description:

A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, economic, political, or even musical. It's our nature. The Web can do amazing things, but it can't provide leadership. That still has to come from individuals— people just like you who have passion about something. The explosion in tribes means that anyone who wants to make a difference now has the tools at her fingertips. Tribes will make you think (really think) about the opportunities in leading your fellow employees, customers, investors, believers, hobbyists, or readers. . . . It's not easy, but it's easier than you think. Published in 2008, 151 pages.

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